About us

Body care that smells like your favourite order.

Coffee grinds and dark cocoa. Vanilla sponge and soft frosting. Warm croissant with a drizzle of caramel.

We've been making it in New Zealand for over ten years.

We make our formulations.

Most beauty brands don't.

They buy a base formula from a contract manufacturer, choose a fragrance from a supplier catalogue, and put their name on the front. It's the industry standard and there's nothing wrong with it · it's just not what we do.

Our formulas are developed in our own lab by our own cosmetic chemist. Our scent blends are ours. We don't licence them and you won't find them anywhere else, because nobody else has them.

It's the reason our products don't smell like everyone else's.

The range took years to get right

Formulating body blends into something you love is not difficult once. Doing it consistently, at volume, batch after batch · that took us years to solve.

The recipes are ours. So is the method. 

Everything we make is concentrated. We're not interested in selling you water.

Ten years, and we're not going anywhere

Established 2016. Stocked at Farmers nationwide and with independent retailers across the country. We're exported around the world.

Cruelty Free NZ Awards, 2020 winner. Judged by people who actually check.

PETA certified. 100% vegan. Formulated without parabens, phthalates, PEGs, SLS, BPA or hormone disruptors.

Over three million products scooped. Made in small batches, so nothing sits in a warehouse getting old.

Lorraine M.
Wow this absolutely exceeded my expectations. I love a surprise too so this is perfect. Thank you for an epic selection of your gorgeous products! Highly recommend if you like a lucky dip. Can't wait to try everything (and maybe put a couple aside for gifts lol) :-)

We listen, and then we make it

Our range is decided by what people ask for.

Products come back from retirement because enough customers request them. Hush Bunny. The Healing Balm. Most of what's on the Secret Menu right now.

If there's something you want to see return, there's a page for that · Request a Comeback. We read every one.


Made properly, in New Zealand

Formulated, made and labelled by us. Small batches. Our own lab, our own recipes, our own scents.

Ten years in, still the only way we know how to do it.